Why we’re excited about Squid Ocean… and why you should be too!

Why we’re excited about Squid Ocean… and why you should be too!

We get excited by everything new and shiny at Pink Squid. New technology, new innovation, new varieties of biscuits. But now, we’re the ones doing something new! After a year in beta mode, we’re dead excited to say that Squid Ocean is alive. But what is Squid Ocean, we hear you ask? 

Simply put, it’s the next evolution of our beautifully intelligent digital campaign offering, starting with three brilliant new colleagues out in Bangladesh. 

And there are some really key benefits to our clients of working with the Squid Ocean team: 

Finding the best skills

We wanted to find the best people. And with how fast the digital marketing technology changes – and the increasing demand for this talent in the UK, we knew we had to broaden our search.

After scouting the world, we settled on Bangladesh. The country is emerging as the next regional tech hub, with increasing investment from the government in training and education, and many startups and established digital businesses taking notice and laying down roots there, we wanted to be ahead of the curve.

In short, the quality of work that Ahasanul, Jony and Fahad have brought to the team blew us away.

Offering global coverage

There are more benefits to the location. Alongside our London hub and Texas ranch, having a base in Bangladesh means we can cover a broader time zone. As more of our clients are global, it gives us the capabilities and expertise to solve global employer branding and recruitment marketing challenges.

We’re already seeing this play out in reality, with campaigns live across Bucharest, Bengaluru, Bangkok… and cities that don’t begin with B, like Manila, Gdynia and New York.

Creating better outcomes for clients

Working together with our UK team, we’ve already seen how the combination of employer and education branding, media planning and digital marketing expertise can come together. 

It means we’re able to be more efficient over a longer period, making better use of clients’ media budgets and getting them more reach and applications with lower wastage. 

We’ve got a long-term vision

You know us. The ambition doesn’t just stop there. We’re already exploring ways to grow the team, add different skill sets and offer more services to new and existing clients, both inside and outside the world of employer branding!

Want to know more about how Squid Ocean can help with your campaign?

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